Braasi was founded in 2013 as a project of Eliška Slámová and Šimon Brabec – partner and architectural pair from the Creative Unit studio. The road to their own brand was relatively straightforward. Often, they went to biking to the office and the market lacked a simple backpack, which would fit all the necessities and that they would like to use themselves. Therefore, they decided to design their own simple black rolltop inspired backpacker used by messenger bag.